Botulinum toxin from Hugel — who it suits, where it is used, and what it should cost
Quick answer
Botulax is a botulinum toxin from Hugel (South Korea). It is a type A toxin with a large Korean market share and the default choice in value packages. Results typically last 3–4 months. Reference pricing is about 5,000–9,000 บาท per 100 units in Thailand versus roughly 2,500–5,000 บาท per 100 units in Korea. The gap reaches roughly 45–50% at many clinics. Registration: Thailand — Registered; Korea — Registered.
Botulax is the main reason Korean shoulder and calf packages look startlingly cheap to Thai buyers: those jobs consume 300–500 units, so per-unit savings multiply into real money. Anyone planning large-area work benefits most from the price gap.
Technically, available in 50, 100, 150 and 200-unit vials, letting clinics match vial size to the job and cut waste. That matters because it dictates how firm or soft the product feels, how far it spreads and which tissue plane it belongs in. Experienced injectors pick the sub-model to match the site rather than choosing on brand name alone.
Popular placement: forehead, glabella, crow's feet, masseter, calves and trapezius. Good planning starts from a whole-face assessment rather than filling only the spot the patient points at, because balance comes from distributing volume sensibly, not from maximising one area.
On longevity, Botulax typically holds 3–4 months. It fades sooner with a fast metabolism, frequent intense exercise, smoking, highly mobile areas such as lips and perioral skin, and under-dosing relative to what the face actually needs. It lasts longer with correct plane placement, a sub-model matched to local tissue pressure, and a top-up before the effect disappears completely.
Who it suits: people treating large areas such as masseter, calves or shoulders, where unit price drives the total bill.
Not suitable or best avoided: anyone insisting on the deepest long-term dataset. This also covers pregnancy and breastfeeding, active infection at the injection site, and any known allergy to the product's components.
Thailand versus Korea: reference market pricing runs about 5,000–9,000 บาท per 100 units in Thailand and roughly 2,500–5,000 บาท per 100 units in Korea. The gap reaches roughly 45–50% at many clinics. The honest comparison includes travel cost — flights, accommodation, interpreting and time. For a single small treatment the gap rarely covers a trip; combined with several procedures in one visit, the difference starts to matter.
Worth knowing: shoulder and calf toxin takes longer than the face. Visible reshaping usually appears at weeks four to six and peaks around month two, so travellers expecting change before their flight home are often needlessly disappointed.
Safety and authenticity: It is frequently counterfeited, so hologram and lot verification matters more than usual. Before treatment, ask to see the sealed box and label, check the registration number against Thailand's FDA or Korea's MFDS, photograph the lot number and expiry, and have the doctor open the product in front of you. A price far below market is usually a sign of unregistered stock or over-dilution.
Bottom line: Botulax is worth it when it is matched to a real concern, injected by a doctor who reads the whole face, and understood as a temporary result that needs maintenance rather than a one-off fix. Compare prices per unit or per cc of registered product — never a promotional price against a standard one.
Last updated: 2026-09-03 · This content is for information only and is not medical advice. Consult a qualified doctor before making treatment decisions.